Thursday, February 11, 2010

Designer PR?

A designer is a person who designs or creates something. Designer usually refers to being creative in a particular area of expertise. Lets look at how PR has evolved over the past few years. Social media such as Twitter,Facebook, YouTube have brought a whole new meaning to communicating. Organisations can communicate with their customers on a regular basis plus they are able to obtain feed-back from their customers on social networks at any point in time.

Now it is up to the PR Practitioners of an organisation to utilise these networks to their best ability. One needs to be creative in the way they utilise these social networks, may it be to publicise the events of the organisation, to introduce its new products or campaigns or any thing else.

PR has become so innovative, there are plenty of ways to communicate to your target audience, one needs to be creative about it and not only limit themselves to known methods. One needs to be willing to take risks and try new ways of getting their message heard. PR is what you choose to make it...and you can design it to be what ever way you want as long as your point is made clear, there will always be some one willing to listen.

1 comment:

  1. Yes i give you that adding Design will lead to PR being multidimensional.

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